February 28, 2023


IMG has secured in-ship and inflight rights to broadcast the next three seasons of the FIA Formula One World Championship™ on Sport 24 and Sport 24 Extra.

In a deal through to 2025, the IMG-owned and operated channels will broadcast over 150 hours of live coverage plus highlights from all race weekends.

Sport 24 and Sport 24 Extra is available onboard a number of  airlines and cruise ships around the world including Etihad Airways, Emirates, Turkish Airlines, MSC Cruises, Carnival Cruise Line, Princess Cruises, Royal Caribbean, and Silversea.  

The deal marks Formula 1®’s return to Sport 24 as IMG continues to diversify its international rights portfolio, following the recent addition of the FIFA World Cup™, ICC Men’s Cricket World Cup and Rugby World Cup.  Formula 1® joins Sport 24’s extensive coverage of live sport, including the Premier League, UEFA Champions League, MotoGP, and NBA plus golf’s Majors, Grand Slam tennis and Ryder Cup 2023.

Kicking off with the FORMULA 1 GULF AIR BAHRAIN GRAND PRIX on 5th March, the 2023 FIA Formula One World Championship™ will feature 23 races across five continents, including the inaugural FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND PRIX on 18th November.

Formula 1® will be broadcast live onboard on Sport 24 Extra from March 2023
Formula 1® will be broadcast live onboard on Sport 24 Extra from March 2023

Michaella Snoeck, Head of Media Rights at Formula 1®: “As Formula 1® continues to grow around the world, we are excited that we can now broadcast Formula 1® live in-ship and inflight to travelling fans. The last few seasons have shown that the drama and excitement of Formula 1® is not to be missed. Now, together with Sport 24, fans will be able to enjoy the spectacle of F1® wherever they are.”

Richard Wise, SVP, Content and Channels at IMG Media, said: “We are delighted to bring Formula 1® back to Sport 24. This exciting deal means passengers no longer have to miss out on all the exciting Formula 1® action when they travel. Formula 1® is a truly global event attracting a worldwide fanbase, and we’re thrilled to offer our airline and cruise ship partners the very best of motorsport alongside a diverse portfolio of some of the biggest global live sports rights.”

Launched in 2012, both Sport 24 and Sport 24 Extra are produced from IMG’s production HQ at Stockley Park, near London’s Heathrow Airport. 

About IMG
IMG is a global leader in sports, fashion, events and media. The company manages some of the world’s greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training, and league development. IMG is a subsidiary of Endeavor, a global sports and entertainment company.

About Formula 1®
Formula 1® racing began in 1950 and is the world’s most prestigious motor racing competition, as well as the world’s most popular annual sporting series. Formula One World Championship Limited is part of Formula 1® and holds the exclusive commercial rights to the FIA Formula One World Championship™. Formula 1® is a subsidiary of Liberty Media Corporation (NASDAQ: LSXMA, LSXMB, LSXMK, BATRA, BATRK, FWONA, FWONK) attributed to the Formula One Group tracking stock. The F1 logo, F1 FORMULA 1 logo, FORMULA 1, F1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX, PADDOCK CLUB and related marks are trademarks of Formula One Licensing BV, a Formula 1 company. All rights reserved.